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Cookies and Other Technologies
We and our authorized Service Providers (as that term is defined below) employ cookies, widgets, clear gifs/web beacons, pixel tags, log files and/or other technologies to store, track, determine, and authenticate information about the users of our Site. Such information allows us to analyze site usage and user demographics, interests and behavior to better understand our users and improve our Site and user experience.
Cookies are a feature of web browser software that allows web servers to recognize the computer used to access a web site. Cookies are small pieces of data that are stored by a user’s device. Cookies can remember what information a user accesses on a web page to simplify subsequent interactions with that web site by the same user or to use the information to streamline the user's transactions on related web pages. Most web browsers and devices automatically accept cookies, but you can change your browser to prevent it from accepting cookies. If you set your browser to reject cookies, you may still use the Site, but your ability to use some areas and features/functions of the Site may be limited.
Clear gifs/web beacons are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of users as well as to determine if email sent by us to subscribers have been opened, clicked, or had any action taken. In contrast to cookies, which are stored on a user's device, clear gifs/web beacons are embedded invisibly on web pages. Clear gifs/web beacons and auditing software are used to track page views and entry and exit points to and from the Site.
Targeting cookies are used when you click on the "Share," "Like," "Facebook" or "Tweet" buttons that may be found on certain web pages of our Site and are linked to services provided by third parties. Such third parties subsequently may use information about your visit to target advertising to you on their web sites. They also may share such information with others, including advertising agencies. We do not control the setting of these cookies nor the cookie data sent by your browser to the third parties in order to associate the buttons to your accounts with those parties, which data is not accessible to us. We encourage you to check with the third party web sites concerned for more information about their cookies and how to control them.
We may use clear gifs/web beacons and/or similar technologies to better tailor, manage, place and/or display our own and/or third-parties' advertisements/banner ads and/or content on the Site. We may use similar technology to tailor, manage, place and/or display advertisements/banner ads that are reflective of a user's interests based on that user's browsing behavior. These technologies may be in use on a number of web pages across the Site. When you access these pages, a non-identifiable notice of that visit is generated, which may be processed by us or by our Service Providers. These clear gifs/web beacons usually work in conjunction with cookies. If you do not want your cookie information to be associated with your visits to these pages, you can set your browser to reject cookies. If you set your browser to reject cookies, gifs/web beacons and other technologies will still detect visits to these pages, but the notices they generate cannot be associated with other non-identifiable cookie information and are disregarded.
To support our information provision and engagement, we may embed photos and video content from web sites such as YouTube, Vimeo, Flickr and others. As a result, when you visit a page on our Site with content embedded from, for example, YouTube, you may be presented with cookies from this third party web site. We do not control the dissemination of these cookies. We encourage you to check with the third party web sites concerned for more information about their cookies and how to control them.
The Site may use the use of analytics, Adwords or other similar advertising partners. These sites utilize cookies and user based information to help us to analyze how users use the Site. The information generated by the cookie about your use of the Site (including your IP address) will be transmitted to and stored by sites such as, but not inclusively, Google, Bing, and Yahoo on servers in the United States and/or in other countries. These sites such as Google or Adwords will use this information for the purpose of evaluating your use of the Site, compiling reports on web site activity for us and providing other services relating to web site activity and Internet usage. The other Site’s may also transfer this information to third parties where required to do so by law, or where such third parties process the information on their behalf. Google will not associate your IP address with any other data held by Google but may remarket or advertise to you based on your demographics or preferences. As set forth above, you may reject cookies by selecting the appropriate settings on your browser. If you choose to do so, however, you may not be able to use certain areas and features/functions of the Site. By using this Site, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
Types of Information Collected
We also may use third-party advertising companies to place and/or display advertisements/banner ads when you visit the Site. These companies may assign cookies and automatically track, collect and use certain anonymous information about your visits to the Site and other web sites in order to provide advertisements/banner ads about goods and/or services that may be of interest to you. We do not control these cookies, nor are we responsible for any marketing or other use of your information by these third-party advertising companies. In order for you to access certain areas and functions/features of the Site, register with USALLIANCE Financial and/or participate in certain online activities (such as participating in our programs, surveys and/or promotions (e.g., sweepstakes and contests), posting to blogs, bulletin boards, reviews, and submitting online comments) we may ask you to establish certain login information and/or otherwise provide us with information that personally identifies you, such as your name, mailing address, e-mail address and home and/or business telephone numbers ("Personal Information").
If you communicate with us by e-mail or otherwise complete online forms or the like on any USALLIANCE Financial-operated and/or sponsored web site and/or through USALLIANCE Financial- managed social media accounts information provided in such communication may be collected as Personal Information. In addition, if you engage with us through social media web sites or through features on any of the web sites operated by us that integrate with social media sites, you may allow us to have access to certain Personal Information and other information from your social media account (e.g., name, e-mail address, photo, gender, birthday, city, the posts or the 'likes' you make).
You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Site. You, however, will not be able to access or use those areas of the Site or participate in online activities that require your Personal Information.
Uses and Sharing of Information Collected
In general, we will use Personal Information only for the purpose for which such information was provided to us. We may also use Personal Information (a) to verify the information you provided to us; (b) to provide you with the information that you have requested; (c) to respond to your inquiries; (d) to contact you when necessary; and (e) to display, provide or send you information about us, including information related to our products, services, programs or promotional activities, or about third party products, services, programs or promotional activities, that may be of interest to you. In the case of third party products, services, programs or promotional activities, your Personal Information is not transferred to the third party. If you sign up/subscribe to our electronic newsletter(s), we will use your name and e-mail address to send the newsletter(s) to you.
We may use traffic, behavioral, and demographic data to analyze trends, administer the Site, track user's movement, and gather broad demographic information for aggregate use.
We may provide this data and/or other aggregate non-personally identifying information to third parties.
If you have registered with us, interact on our affiliated social media sites, or sign up/subscribe to our email(s) and click on a link contained in an e-mail sent by us, we may link traffic, behavioral, and demographic data to your user name, email, and to your Personal Information solely for our own business purposes and use, including to customize and tailor your experience on our Site, to serve, remarket, and/or display specific advertisements/banner ads and/or content during or after you visit the Site, and to send you information about us, including information related to our products, services, programs or promotional activities, or about third party products, services, programs or promotional activities, that may be of interest to you based on your usage of and behavior on the Site.
Notwithstanding the foregoing, we may transfer or assign information concerning the Site and your use of the Site, including without limitation, personal information, to third parties, as a result of a merger, consolidation, change in control, transfer of substantial assets, reorganization or liquidation of USALLIANCE Financial.
When you enter a promotion such as a sweepstakes or a contest hosted and/or sponsored/co-sponsored by USALLIANCE Financial, we ask for Personal Information. If prior to entering a promotion, you had opted to become a Registered User for purposes of facilitating your provision of certain information (including certain Personal Information) required in order to enter promotions hosted and/or sponsored/co-sponsored by USALLIANCE Financial, when entering the promotion online, the fields on the online entry form pertaining to your contact information or other Personal Information requested may be automatically populated using the information from your existing account to the extent available. You still, however, will be required to confirm the accuracy and completeness of such information at the time of entry.
We may contact you in connection with a particular promotion in order to update you of your status, administer the promotion, let you know that a promotion has ended, and for other purposes related to the promotion.
Promotions that are hosted on the Site may be sponsored by USALLIANCE Financial, sponsored by a third party, or may be co-sponsored by USALLIANCE Financial and another party or parties. Some or all of the data collected during a promotion may be shared with the sponsor(s) or companies indicated on the Official Rules and/or entry form.
If you sign up/subscribe to our electronic messages and you no longer wish to receive our emails, you may also unsubscribe by following the unsubscribe link located within each e-mail communication.
Public or Interactive Areas of the Site
Information that you post on or through the public or interactive areas of the Site (such as by filling out a comment box, submitting a product review, and/or using our blog, and other outlets, generally is accessible to others. Any personal information you post there can be read, collected, and/or used by other users of these forums, and may result in unsolicited messages or other contact from others. We are not responsible for the personal information you choose to post on or through the public or interactive areas of the Site.
Notification of Changes
Policies for Individuals Under 13 Years of Age
We are committed to protecting the on-line privacy of children. In accordance with the Children's On-line Privacy Protection Act, we do not, and will not, knowingly collect any personally identifiable information from children under the age of 13. If we learn that personally identifiable information has been collected from individuals under the age of 13, we promptly will take all reasonable steps to delete such information.